The gear bag
should not win.

A better way to handle sports gear odor is in development. GearFresh is being built for families, athletes, and coaches dealing with the smell that laundry does not fix.

A bag of sports gear after practice — cleats, gloves, a helmet, and a duffel

Prototype in progress

Testing, refining, and improving before launch.

The problem

Sports gear has a smell problem.

The bag

After practice, gear ends up sitting in the trunk, garage, or mudroom — and the smell builds fast.

The shoes

Repeated use, sweat, and limited airflow turn shoes into one of the hardest things to keep fresh.

The routine

Laundry handles the clothes. The gear waits — and the smell keeps building between cycles.

What it is

GearFresh is being built for the gear laundry misses.

GearFresh is an in-development gear care solution designed for shoes, gloves, pads, and sports equipment that are hard to wash regularly. The goal is to create a better, simpler way to deal with the odor problem that sticks around between games and practices.

Prototype in progress

Testing, refining, and improving before launch.

Sports gear at rest after practice — a bench with a sweaty towel, a water bottle, and a soccer ball

After the game

Who it's for

Built for busy sports households.

Sports parents

For families managing practice schedules, muddy bags, and the smell that follows everyone home.

Athletes

For players who rotate through shoes, gloves, and gear that rarely gets fully handled.

Coaches and teams

For programs looking for a better routine around shared equipment and everyday gear use.

A note from the team

Early, honest, and still being tested.

GearFresh is not being presented as a finished consumer product yet. This stage is focused on testing, refinement, feedback, and development before launch. The goal is to build something genuinely useful, not to pretend it is already done.

The plan

How we're getting there.

  1. 1

    Prototype testing

    Testing early builds and validating performance in real conditions.

  2. 2

    Real-world feedback

    Listening to families, athletes, and coaches to shape what matters most.

  3. 3

    Prelaunch list

    Sharing updates and early access with people who want to follow along.

  4. 4

    Launch batch

    Building the first production run with quality, reliability, and long-term support.

Join the list

Early access starts here.

Join the early GearFresh list.

Get build updates, early access, and first release information.

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Questions

FAQ

Answers to common questions about GearFresh.

Not yet. GearFresh is currently in development and testing. We are working toward launch and will share updates along the way.
GearFresh is being designed for shoes, gloves, pads, helmets, and other sports equipment that is hard to wash regularly.
No. The current stage is focused on prototype testing, real-world feedback, and refinement. We want to launch something that genuinely works.
Yes. Anyone on the early list gets build updates, early access details, and first release information before anyone else.